About us

Inspiring People
in Cooking Since 2006

People are the core of our project. Those who gather around a table, carry on the traditions of our cuisine, and turned a challenging idea into reality, inspiring passion and creativity. Our mission is to get everyone cooking. Every day, we produce recipes and content across all social and web platforms with contributions from the best chefs and talents.

+20

Million

unique users

per month

+400

Million

video views

per month

+70

Million

followers

Our people and the headquarters in Milan

Milano

our main headquarters

New York

our U.S. office

GialloZafferano started in 2006 as a website, that today is the n°1 food&cooking media brand in Italy, counting over 20 million unique visitors per month: 1 out of 2 of Italian people cooks with us, and we proudly host the largest food lovers community in the country. Today GialloZafferano is on all digital channels and beyond with an offering continously evolving that has expanded from the website and app to all social networks and voice assistants. Thanks to social media, we can get Gen Z cooking through TikTok, Millennials through Instagram, and Gen X through Facebook. In 2020, we launched a new website, customized for our North American audience and we are now including four additional languages: Spanish, French, German, and Portuguese, allowing us to reach a vast global audience with our recipes and culinary expertise.

GialloZafferano is part of Mondadori Media Mondadori Media.

How we work

We study, cook and taste-test all our recipes, until we are fully satisfied

Our editorial team selects the right recipe

Our chefs test it at least 3 times...

...until
it's
perfect!

We start photo and video shoots

The recipe is ready for the website and social media

And This Is Us

We are a passionate team, each bringing unique skills to the table, united by a common goal: inspiring people in cooking and sharing our love for Italian cuisine and culinary traditions.

Cooker Girl

Brand Ambassador

FoodQood

Resident Chef

Aurora

Veggie Vibes

Giovanni

Italian Touch

Manuel

Dough Master

Sebastian

Zesty Elegance

Lulù

Healthy Recipes

Simona

Bianca

Alma

Irene

Domenico

Luigi

Gabriele

Verena

Anna

Marco

Martina

Valeria

House of talents

Our added value lies in a hub of talented food creators, powered by Zenzero Talent Agency.

+30

Milioni

fanbase

total

Zenzero is the talent agency born from the experience of GialloZafferano and One Shot Agency, exclusively managing the top food creators.

More about GialloZafferano

Leveraging on the support of Mondadori Group, our publishing model presides over numerous channels and touchpoints, both digital and physical. We are able to offer our clients the richest and most diverse bouquet of solutions and ensure the achievement of all their communication goals.

Events

We take pleasure in sharing our passion for cooking at every event, whether it's at our headquarters or in other exclusive locations.

Newsroom

Press Releases

Inspiring People in Cooking Since 2006

Contact us

Inspiring People
in Cooking Since 2006